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Tractor manufacturer Valtra turns 70 years

70 years of Valtra tractors

A story that spans generations

New products Watch the launch
Tractor manufacturer Valtra turns 70 years

70 years of Valtra tractors

A story that spans generations

New products coming! Get the anniversary edition

Valtra 70 Years

Enjoy the best tractor experience around

2021 marks the 70th anniversary for Valtra.

Your working machine since 1951, Valtra tractors are now on their 5th generation, and we are already thinking forward. Milestones are of course celebrated, but the work is never done.

Whatever the future brings, our machines are built to work and built to last.
They are built for you.
The journey has just begun.

This year we are celebrating our 70th anniversary. But it's not a birthday party if there are no gifts – and this year comes bearing plenty.

Check out the 5th generation upgrades we have given the award-winning A, N and T Series tractors.

70th Anniversary Gift Box

70 years limited edition gift box

FREE 70 YEARS LIMITED EDITION GIFT BOX

Your working machine since 1951, Valtra tractors are now on their 5th generation and this year we are very proud to be celebrating our 70th anniversary. But it's not a birthday celebration if there are no birthday gifts!

Therefore, anybody who purchases a new tractor from us during this special anniversary year will receive a limited edition 70th Anniversary Gift Box containing a number of exclusive Valtra gifts and the opportunity to win a trip for two to our factory in Suolahti. The winner plus one guest will receive a 4-day trip to Finland subject to availability and Covid-19 travel restrictions being lifted (full T&Cs apply).  A present from us to you!

This promotion applies to all tractors that are purchased from a Valtra dealer in the UK and Ireland only between Jan 1st 2021 to and December 31st 2021. One gift box will be given per customer. The prerequisite is that the warranty for the tractor has to be registered with us. The gift boxes will be sent out each quarter. Details of the Suolahti trip & full T&Cs can be found inside the box.

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NEW VALTRA MACHINES, FROM THE A TO THE T

Our award-winning A, N and T Series have undergone a major upgrade into 5th generation versions, packed with improvements to make your life easier. Valtra U-Pilot headland management system boosts precision, and the brand new A-Pillar display puts information right were your need it.

Online launch 16 April 2021

Relive the 5th generation product launch

Watch the online launch event where Valtra product specialists tell you all about the great new products we're bringing to you.

Launch event

Limited redition

Get Valtra T Series T175e–T255 (Versu or Direct) in the exclusive 70 Years Edition – now in the 5th generation!

Red is the colour of power, precision and profit. Why? Because red is the original colour of Valtra.

To celebrate Valtra’s 70th anniversary we are taking things to the next level with a limited edition Valtra T Series in a deep, metallic red. The most powerful colour for a journey that spans generations.

Only 70 limited edition machines available worldwide – so act fast.

For every Red Edition tractor sold in 2021, we will donate 500 € for a good cause.

Featuring:

  • Special deep RED metallic tractor colour
  • Black rims
  • 70 years logo on left door hinge and stainless steel plate
  • Tinted windows
  • Soft black interior + SmartTouch armrest red side rail
  • Leather seat
  • Leather passenger seat
  • Unlimited floor mat
  • Red floor light
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Valtra T Series in the 70 years edition - I want one!

Just the first 70

The story so far

When we started this journey, agriculture was powered by horses. Farms were rapidly growing in size and more power was needed. The demand for machines was there. We simply started making them.

For seven decades we’ve gone forward step by step. Improving safety, increasing efficiency and precision, utilising technology. Generation after generation, innovation after innovation. Everything we do is made by people like you. Dedicated, hands-on, rational. From the north, living off the land. People who listen rather than talk, and never waste time on assumptions.

And a little further

The focus of agriculture is changing. It’s not just about producing food anymore. The environment needs to be protected. New regulations roll in incessantly. Your machines need to be reliable and assist you in staying ahead.

Our focus will not shift. We promise to always stay one step ahead so you can take one step less. To always work hard to make your hard work easier. And to always be there for you throughout your ownership. Cheers to the next 70 years!

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